Parinita Das is a Visiting Assistant Professor of Practice in Graphic Design at Virginia Tech, with a professional background in user experience, product design, and user research. Her research explores how human-centered design can support responsible, accessible, and trustworthy AI-enabled experiences, particularly in complex and high-stakes domains. 

She holds a Master’s degree in Graphic & Experience Design from NC State University, where she contributed to research across the HINTS Lab, Laboratory for Analytic Sciences (LAS), and ICE Lab. Her research and design work spans human-computer interaction, artificial intelligence, data visualization, service design, and interactive systems, with a focus on translating complex information into intuitive and accessible digital experiences. She was also a Social Innovation Fellow (2024-25), contributing to interdisciplinary work focused on using design and technology to address complex social challenges.

Prior to joining Virginia Tech, she worked as a UX Designer at Toshiba Global Commerce Solutions, where she contributed to enterprise and AI-enabled retail experiences, including the ELERA Security Suite and computer-vision-based solutions. She has also worked with interdisciplinary research teams on projects involving education, government, and emerging technologies.